Oh what an important task! What is the best way to see who’s linking to you (or your competitors)? It seems like ages ago now, but you used to be able to check your popularity by using the command line search in Google, link:www.domain.com and see who was linking to you, but in a link-driven …
Blog-jacked!
Sorry Friends, that I stopped blogging. A couple months ago I discovered that some clown was auto-scraping my blog posts and aggregating them over to his blog, which was monetized with Google Adwords. His blog was ranking for keywords in my posts, while my original content was all going to the supplemental index. Big Bummer.
Miami Herald Search Engine Marketing Article
This past January I received a call from a reporter at the Miami Herald. He was putting together a special Sunday Business Edition and wanted to interview me about things the average business person could do to promote their business online. It was a great article. Here, have a look: Miami Herald Search Engine Marketing …
Checking Page Saturation
If you have good content, which is helpful to your site visitors, then it is certainly good for you to grow your content. More often than not you can chart the success of a business online and see parallels with the growth of the content on their Web site that is indexed by the search …
Indicator Searches
You may have heard of “indicator species?” Like green tree frogs, for example, which indicate the health of an eco-system? There are some searches you can do on the Web which will help you indicate the health of your search marketing efforts. Usually, from the get go, when someone contacts me to help them, there …
Reputation Outranks Optimization
Winter, 2005, the massive Jagger update is happening at Google and here comes the Big Daddy database too. It was a big 3 months. A lot of spam got cleaned up. And something became apparent, Google had decided that a businesses “reputation,” that is, “what others say about a business” should carry more weight than …
Bad Ass Blogging
Today was part II of my presentation about blogging with Word Press. Cindy Turrietta from the eMarketing Talk Show interviewed me for an hour. We talked about Word Press themes and plugins, links and blogrolls, writing posts and pages and all the features related to each, and about management of comments and comments spam reduction …
E Marketing Talk Show
Here’s a great resource online friends. It’s the eMarketing Talk Show founded by Cindy Turrietta, in SanDiego, California. There are some great talks archived here by some really great search marketing minds. You should check it out. In December, 2006 Cindy had me as a guest and I spoke on Advanced White Hat Search Engine …
How To Find Pages Listed in Google’s Supplemental Index
This is important! More and more, prospects are coming to me and I find real quick that a crisis percentage of their pages have moved into Google’s supplemental index. The way to find out if any of your pages are in the Google supplemental (low value) index is like this: Go to Google.com Search Google …
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Video is Very Cool
Wow, I just did my first video and served it up to You Tube, as well as to Yahoo and Google Videos. All of these uploads are free. I prefer the Google service to the You Tube as the viewing area and quality of the video are superior at Google. I will post a link …